Privacy Policy 777bd — Your Security & Data Protection

1Introduction

777bd ("we", "platform", or "Company") takes the data privacy of Malaysian players very seriously. This Privacy Policy explains how we collect, use, store, and protect your personal information when you use the online betting platform 777bd.

This Policy applies to all users of the platform 777bd — including website visitors and registered members actively engaged in EPL football, Malaysia Super League, BWF badminton, Live Casino, lottery, E-Sports and any other products we offer.

We are fully compliant with Malaysia's Personal Data Protection Act (PDPA) 2010 and operate in accordance with the guidelines set by the Department of Personal Data Protection Malaysia. By using the platform 777bd, you agree to the collection and use of information as described in this policy.

2Information We Collect

To provide our services 777bd that is safe and high-quality, we need to collect various types of information. All data collection is guided by the principle of minimisation — we only collect what is strictly necessary.

For financial information, 777bd does not stores credit or debit card numbers directly. All transactions via Touch 'n Go eWallet, GrabPay, Boost, ShopeePay, DuitNow, and FPX (Maybank2u, CIMB Clicks) are processed through PCI-DSS certified payment gateways, leaving no card data in our systems.

3How We Use Your Data

777bd uses collected information solely for clearly defined and legitimate purposes. We do not use your data for unrelated purposes without obtaining your separate consent.

• Identity Verification & KYC: To verify that you meet the 18+ age requirement and to comply with mandatory Anti-Money Laundering (AML) obligations.
• Transaction Processing: To efficiently process deposits and withdrawals through your preferred Malaysian payment methods.
• Account Management: To manage your 777bd account — including your balance, game history, personal limits and account settings.
• Security & Fraud Prevention: To detect and prevent fraudulent activity, money laundering and any unauthorised use of the platform.
• Customer Support: To enable the 777bd customer support team to assist you effectively whenever an issue arises.
• Platform Improvements: To analyse aggregated usage patterns (without identifying individuals) for product improvement purposes.
• Marketing Communications: To send you promotional information, bonuses and exclusive offers — only where you have consented to receive such communications.
• Responsible Gaming: To monitor gameplay patterns and identify players who may require responsible gaming assistance.

4Sharing Data with Third Parties

777bd does not sell, rent, or transfer your personal data to third parties for their own marketing purposes. However, in the course of legitimate business operations, we may share data with the following parties in limited circumstances:

• Payment Providers: Touch 'n Go, GrabPay, Boost, ShopeePay, DuitNow, Maybank2u, CIMB Clicks — for transaction processing purposes only. Data shared is limited to the minimum necessary to complete each transaction.
• Game Software Provider: Game content partners providing casino, slots, and Sports Betting services on the 777bd platform. They are bound by strict data protection agreements.
• Malaysian Authorities: Where required by law, court order, or a valid request from a Malaysian law enforcement agency. 777bd will notify you of any such request where permitted by law.
• Auditors & Compliance Parties: Independent auditors are required to verify that 777bd complies with the prescribed licensing and operational standards.

Every third party we share data with is required to sign a data processing agreement obligating them to protect your information to a standard no less than our own 777bd itself.

5Data Security

Data security is an absolute priority 777bd. We continually invest in our security infrastructure to keep your information safe from increasingly sophisticated online threats.

• Encryption in Transit: All data transmitted between your device and 777bd's servers is protected by TLS 1.3 protocol with 256-bit SSL encryption.
• Storage Encryption: Sensitive data stored in 777bd's database is encrypted using the AES-256 algorithm.
• Access Controls: The principle of least privilege is applied — only staff who genuinely require access to specific data are granted permission.
• Regular Security Audits: Penetration testing and independent security audits are conducted at least quarterly.
• Two-Factor Authentication: 777bd encourages all members to enable two-factor authentication (2FA) for an added layer of protection on their accounts.
• 24/7 Monitoring: The 777bd cybersecurity team monitors our systems around the clock to detect any unusual activity.

6Cookies & Tracking Technologies

Platform 777bd uses cookies and similar tracking technologies to enhance the user experience, maintain session security, and analyse how our platform is used. The following are the types of cookies we use:

• Essential Cookies: Required for core platform functionality — session login, form security and language preferences. These cookies cannot be disabled without affecting platform functionality.
• Performance Cookies: Collecting aggregated data (non-personally identifiable) on how players use the platform for product improvement purposes.
• Functional Cookies: Remembering your preferences such as display settings, personal limits, and language choice for a smoother experience.
• Analytics Cookies: Helps us understand navigation patterns to improve the design and content of the 777bd platform.

You can manage cookie settings through your web browser. However, disabling certain cookies may affect the functionality of the platform. 777bd. For more information on how to manage cookies in your browser, please refer to your browser's help documentation.

7Your Privacy Rights

Under Malaysia's PDPA 2010, you as a data subject hold important rights regarding the personal information we hold about you. 777bd committed to respecting and facilitating the exercise of these rights:

To exercise any of the above rights, submit a written request to privacy@777bd-bangla.com or via 777bd Live Chat. We will respond within 14 business days. Identity verification may be required before we process your request.

8Data Retention & Deletion

777bd retains personal data only for as long as necessary to fulfil the original purpose of collection, or as required under Malaysian law.

• Active Account Data: Retained for as long as your account remains active on 777bd. Upon account closure, data will be kept for 7 years to meet legal compliance requirements (Anti-Money Laundering and tax reporting).
• Financial Transaction Data: Retained for 7 years in accordance with the requirements of the Companies Act and Malaysian financial legislation.
• Customer Support Communication Logs: Retained for 3 years from the date of your last interaction.
• Cookie & Session Data: Session cookies are deleted when you close your browser. Persistent cookies expire within 30 days to 1 year, depending on the cookie type.
• Game Records: Betting and game history is retained for 5 years for compliance and dispute resolution purposes.

Once the retention period expires, data will be securely deleted using methods that ensure it cannot be recovered. Deleted data cannot be retrieved.

9Protection of Children's Data

777bd does not provide services to individuals under the age of 18. Our platform does not knowingly collect any personal information from minors.

If we determine that personal data has been collected from an underage individual without proper age verification, we will take immediate action to:

• Closing the account in question immediately
• Deleting all related data from our systems
• Returning any remaining balance to the original source
• Notifying a parent or guardian if their contact information is available

10Privacy Policy Amendments

777bd reserves the right to update or amend this Privacy Policy from time to time to reflect changes in our operational practices, new legal requirements, or improvements to how we protect your data.

When material changes are made to this policy, we will:

• Notifying you via in-platform notifications on 777bd when you log in
• Sending a notification email to the address registered on your account
• Updating the "Last Updated" date at the top of this page
• Providing at least 14 days' notice before material changes take effect

Continued use of the platform 777bd after the notice period means you accept the updated policy. If you do not agree with the changes, you have the right to close your account before the new policy takes effect.

11Contact the 777bd Privacy Officer

For any enquiries, concerns or requests relating to this Privacy Policy or your personal data at 777bd, please contact our Data Protection Officer (DPO):

• Privacy Email: privacy@777bd-bangla.com
• General Support: support@777bd-bangla.com
• Live Chat: Available 24/7 within the 777bd platform — for urgent matters
• Help Centre: Visit FAQ for basic privacy guidance

Privacy rights requests will be processed within 14 business days. For more complex cases, we will notify you within that period regarding the expected timeline and next steps.

If you are not satisfied with the way 777bd handles your data after you contact us, you have the right to lodge a complaint with Malaysia's Department of Personal Data Protection (JPDP).